🍸 Feedback From 27 Secret Shops In 3 Months

Here's what Jess says owners are missing.

November 10, 2025

Happy Monday, Hospitality Ninjas. 🥷 

Every week we share more than a dozen tips, tactics, and frameworks to help you level up your team’s service and train a crew of ninja level servers.

But I know life is busy — so I convinced our team to curate the top resources for you every single Monday.

No need for mindless social scrolling. 🍸

Free November Masterclass:
Train Leaders, Not Paper Pushers 🍽️🥷

On Tuesday, November 18th, we will be hosting a free LIVE masterclass breaking down:

  • Leadership Is a Choice, Not a Title. Great leaders don’t just hold positions—they influence action. We'll cover how to spot natural leaders on your team (even in non-management roles) and start developing them immediately.

  • Less Expectation, More Request. Micromanaging kills culture. We'll break down how to use constant gentle pressure, clear requests, and follow-up to keep accountability high without crushing morale.

  • Train Like They Have to Teach It. Ownership happens when your team learns something well enough to pass it on. We'll show you how to embed this in your training so knowledge sticks—and leaders emerge.

  • Passion Over Position. Titles don’t make leaders. Buy-in does. We taught how to choose attitude and coachability over experience when promoting—and why it pays off long term.

  • Pre-Shift as Your Power Tool. Stop wasting pre-shifts on logistics. We'll show you how to turn them into mini leadership labs—where trainers lead mocks, share wins, and set the tone for service excellence.

Mike Romaine

Chief Email Ninja at The Restaurant Launch (TRL)

P.S. Want Jess and TRL to coach your team?

We guarantee we can increase your sales by over 10% in just 56 days.